Founded in 1963 by Ferruccio Lamborghini in Sant'Agata Bolognese, Italy, Automobili Lamborghini is a premier manufacturer of high-performance luxury supercars and SUVs. Owned by the Volkswagen Group through Audi AG, the brand is renowned for V10 and V12 engines, iconic design, and models like the Countach, Aventador, Huracán, and Urus SUV.   Key models include the V12 hybrid Revuelto, the V10 Huracán (and its successor, the Temerario), and the Urus Super SUV. The Revuelto starts around ₹8.70 Crore and the Urus SE around ₹4.47 Crore in India. 

• Iconic Heritage: Founded to compete with Ferrari, the brand started with the 350 GT (1964) and revolutionized the industry with the mid-engine Miura in 1966. The Countach is noted for popularizing the wedge-shaped design, while the Aventador showcased massive V12 power.

• Ownership: After changing hands multiple times following financial troubles in 1973—including Chrysler ownership—Lamborghini was acquired by the Volkswagen Group in 1998.

• Future Focus: The company is currently transitioning toward hybridisation and electrification to reduce carbon emissions while maintaining performance

Lamborghini is an iconic Italian luxury brand founded by Ferruccio Lamborghini in 1963 to outdo Ferrari after a personal dispute over a tractor clutch. Known for their "raging bull" logo and aggressive, fighter-jet-inspired designs, the company pioneered the modern supercar with mid-engine legends like the Miura and Countach. Today, owned by the Volkswagen Group (Audi), Lamborghini produces high-performance machines like the hybrid Revuelto, the Temerario, and the best-selling Urus SUV. Their cars are famous for their signature scissor doors, screaming V12 engines, and naming conventions inspired by legendary Spanish fighting bulls. The motivation to create high-end sports cars stemmed from frustration with his own personal collection of luxury cars, particularly his Ferraris. Ferruccio felt that Ferrari’s cars were too noisy and roughly built for road use, possessing inferior clutches that required constant maintenance. According to the industry legend, when Ferruccio took his complaints directly to Enzo Ferrari, he was dismissed by a remark telling him to stick to tractors. Insulted, Ferruccio decided to build a "perfect" grand tourer that surpassed Ferrari in reliability, comfort, and performance. To achieve this, Ferruccio built an ultra-modern factory in Sant'Agata Bolognese, Italy, and hired top technicians, including former Ferrari engineer Giotto Bizzarrini to design a high-performance V12 engine. The first prototype, the 350 GTV, debuted at the Turin Motor Show in 1963, though it was a "non-working" model. The company quickly pivoted, with the first production car, the 350 GT, released in 1964 and achieving moderate sales success. The brand solidified its reputation with the iconic Miura in 1966, designed by a team that included Gian Paolo Dallara and Paolo Stanzani.